Media

Sunday, July 29, 2007

Just for laughs
by Claudia Sonea


The shark called Media this time wasn't that fearfully and approached a new mean, probably because it was in trend with the subject of comedy. Georg Szalai, the Hollywood Reporter's New York bureau chief, interviewed Josh Brooks, vicepresident marketing and content, and Jordan Ellner , marketing manager of comedy, at the Just for Laughs comedy festival. I was expecting question that will reveal some of the plans that MySpace has regarding the future projects, but to my surprise everything evolved around the main issue of comedy. Of course the marketing managers talked very nice about the commitment of MySpace to comedy and how entertainment is at the base of the site and that they have 40,000 registered comedians according to Jordan Ellner, while Brooks states they are heading to electronic commercialise CDs, T-Shirts and other stuff, although they are not yet there. Through festivals, video premieres and Secret Standup community that is very popular, they satisfy the users need of comedy."Tommy Johnigan and Geoff Keith are the kind of guys that are off-the-cuff funny guys who speak our language very well" says Brooks in confessing who he would use to entertain the MySpace audience. This makes me wonder if he will use them in the new project regarding IPTV. Still keeping us in the dark, the company thought to be on the edge of losing its users still stirs water. Stay connected, pending for the news!

related story: http://www.hollywoodreporter.com/hr/content_display/television/news/e3id9fbcaf5600044bfab548553ea3f046b
by Claudia Sonea
for SigEx Telecom (http://sigex.com)

SigEx Telecom is quickly becoming the leading telebroadcasting communications provider allowing people to easily talk, view, upload and share video clips through free online TV broadcasting, free unlimited global calls, websites, blogs, video-mails and SMS. SigEx Telecom captures many add-on services for its clients generating royalties and fees in a broad spectrum of marketing services including public relations and promotions.

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